A great blog post on using digital signage for corporate communications and how it can increase efficiencies and effectiveness of messages, increases ROI, gives more flexibility in the types of messages and reaches people you couldn't reach otherwise...until he mentioned using tickers! The author brought up a great point about integrating RSS feeds from corporate blogs to keep workers up-to-date and get more uses of your resources but putting the info in a ticker would be horrible. Aren't the signs showing messages in nice big readable blocks of text? Why use the ticker? People have to forget about the old, hard to read tickers.
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