Microsoft has begun a 9-month pilot program with MediaCart Holdings and Wakefern ShopRite to show point-of-purchase ads in 220 grocery stores in New Jersey, New York, Connecticut, Pennsylvania and Delaware. The digital signs (or consoles) are affixed to shopping carts and will serve ads based on the in-store location and previous purchases.
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Digital Signage Corner is social sharing site for digital signage professionals and enthusiasts...
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Frame Media's site:
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A video featuring Adobe CTO Kevin Lynch directed towards developers:
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