Two Finnish virtual reality researchers have created FogScreen , one and two-meter walk-through projection screens where advertisers can display logos, videos, and pictures mid-air. The projection screen drops from overhead as fog made up of dry droplets of water. All thats needed is some water and electricity. The videos on the page even feature a version thats interactive. Brands such as Disney, Nokia, 20th Century Fox, Victoria's Secret, Procter & Gamble, Motorola, Sony and Microsoft have utilized the technology. Seems like an interesting medium in a nightclub, but at around $90,000 it isn't cheap.
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